VISUAL LANGUAGE
developing an aesthetic and visual style that represents the aim and function of the design as well as the product and brand identity
VECTORIAL DESIGN
ANALOGUE TOOLS
SCALAR DESIGN
VECTORIAL DESIGN
vectorial softwares are used in the process of creating and designing in order to sketch and refine iteration models. The following images show some of the creative thinking process in which a technological tool, with the intention to be used for Adobe software, is developed and refined. The aim of the final design is allowing the user to interact with a computer interface the same way that analogue tools would be used.
this processbook and sketches were later on process with CAD softwares in order to achieve. a more realistic and detailed design
"DESIGNING FOR A BRAND"
FUNCTIONS AND USER EXPERIENCE
ADOBE PROPOSAL
2021, 4 weeks
"DESIGNING FOR A BRAND"
PROCESS BOOK AND SKETCHES
ANALOGICAL DESIGN
"GRAPHIC DEVELOPMENT "
PROCESSES AND SKETCHING
BRAUN PROPOSAL
2019-2020, 12 weeks
developing a personal and visual and aesthetic is key in my projects, adjusting it to the design needs, from the very biginning of the project until the final render, matching the project identity with the brand image.
SCALAR DESIGN
"CREATING AN IDENTITY"
SCALAR DESIGN
2019-2020 6 weeks
scalara design is used not only as a way to modify the aspect and image of an object but to develop some of the creative aspects of the creation process and product identity